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Podcast: Trading Secrets
Episode: 209. Caleb Simpson: From asking family for rent to grossing million$ in apartment tour videos! BTS of going viral in different genres, building a massive following, and living in the dream
Description: This week, Jason is joined by content creator and TikTok YouTube star, most commonly known as the apartment guy, Caleb Simpson
Caleb and his content creation hit the jackpot with this man on the street style videos in which he takes his viewers along on tours of the often intriguing and impressive homes of his new friends with a combined 12.3 million followers across his social media channels. Caleb has created what some compare to the modern day, off the cuff MTV Cribs, having collaborated with celebrities such as Scarlett Johansson, Barbara Corcoran, Jared Leto, Drew Barrymore, Jada Smith...