Want to create an interactive transcript for this episode?
Podcast: Real Estate Rockstars Podcast
Episode: 858: Inauthenticity Is Killing Your Real Estate Career with Peter Lorimer
Description: Peter Lorimer, co-host of Netflixâs hit new show Stay Here and CEO of PLG Estates, hates to see agents kill their careers with inauthentic approaches to branding and business. Peter says, âIf you find yourself as a real estate agent thinking, âWhat do I need to post, what do I need to say, what do I need to get the most eyes on,â that's a slippery slope to homogenized bullshit.â On this podcast, youâll hear why cookie-cutter agents can't close modern consumers, how going against the grain made Peter the top Keller Williams agent in Los Angeles, and what you mus...