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Podcast: Clickstarter: Australian Digital Marketing Podcast
Episode: What is your "story?"
Description: Why is your story important? Why is everyone always talking about โyour storyโ being such a big deal when it comes to starting up your business and making your mark locally?
We live in a world where there isnโt usually just one plumber in town. Nor is there just one home builder. And unless you live in a remarkably small town, there are going to be multiple cafes, restaurants, mechanical workshops, social media managers, web designers and fashion outlets. If you are planning to open a new business, you are going to come up against competition that h...