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Podcast: Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching
Episode: #55 - Do you need to offer money-back guarantees (and what should they be?)
Description: This week I answered the question: Do you need to offer money-back guarantees? And if yes, what should they be?
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There are definitely two sides to this, and I have to say I can understand both perspectives.Â
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But! Every business is different and even if you DO refund on a digital product...how does that even work? It’s not like they can just give back all the knowledge they just got from you…?
It’s a tricky one!
I’ll chat it all through and share our persona...