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Podcast: Mind Fuel™ With Blake Sloan
Episode: Selling To Pain vs Pleasure
Description: Humans Are 90% Driven By Pain. They Will Do More to Avoid Pain Than To Find Pleasure.
100% Of Agent's Conversation With Their Clients Is Spent Selling Pleasure. You Are Selling To The Wrong Motivator Only Because It Is Easier For You.
People Are Only Able To Sell To The Pain When They Are Comfortable Talking About Their Own.
Talk About Things Like "Missing Out", "What Happens If...". You Need To Talk About Pain Much More.
Logic Gets People To Think. Emotion Gets People To Move. You Can Not Sell Just On Data, You Have To Make Them Feel.
One Of...