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Podcast: The Shades of Entrepreneurshipâ„¢
Episode: The Shades of Entrepreneurship™ — Genevieve Brazelton: Home-Based Business, Marketing Strategy & Crafting Inclusive Beverage Brands
Description: How do you turn a home-based idea into a thriving business with a unique brand identity? In this episode of The Shades of Entrepreneurshipâ„¢, host Gabriel Flores sits down with Genevieve Brazelton, Founder and CMO of The Bitter Housewife, to explore building a business from home while creating products that celebrate inclusivity and creativity.Genevieve shares her journey of developing craft bitters and cocktails, highlighting strategies for marketing, brand storytelling, and growing a home-based business into a recognized brand. This episode offers valuable insights for entrepreneurs looking to launch pr...