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Podcast: New Books in Art
Episode: Megan Prelinger, “Inside the Machine: Art and Invention in the Electronic Age” (Norton, 2015)
Description: Megan Prelinger‘s beautiful new book brings together the histories of technology and visuality to ask the question, “What cultural history of electronics can be extrapolated from a close look at the associated graphic art?” Inside the Machine: Art and Invention in the Electronic Age (W. W. Norton, 2015) treats the commercial and advertising art of the mid-twentieth century as an archive to explore the social and cultural engagement with electronics technologies during a particularly vibrant moment for the American graphic commercial arts. Incorporating text and image as sources to be read, Prelinger’s book moves from the beginnings of FM techn...