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Podcast: Inspire Vision Podcast
Episode: Branding isn't an Action it's an Essence
Description: Prepare yourself for a fun ride, and learn a ton along the way. I am happy to welcome Mys Palmer to the show. Mys is a "Brand Voice Expert".As she puts it, "I know (and wholeheartedly believe) we don’t buy “things”. We, the people, buy because we develop an emotional connection to the promise a brand or product makes.We buy when we are transported to the magical and thrilling place of, “Yah, this here is a MUST.”"This show is broadcast live on Friday's at 12PM ET on W4CY Radio – (www.w4cy.com...