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Podcast: Rocketship.fm
Episode: How Sendlane created huge growth through user-centered design
Description: Marketing automation platform, Sendlane, hit a plateau in both revenue and ideas until they tried using user-centered design to unlock growth. The solution was a surprising effective one that helped to set their roadmap moving forward.Today we talk with Eric Weiss about his experience implementing user-centered design in practice and how it changed the trajectory of the business.BIG NEWSWe've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version...