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Podcast: Rocketship.fm
Episode: Creating Loyal Customers with Dheerja Kaur of theSkimm
Description: What’s the best kind of customer? A loyal customer.Today with breakdown how theSkimm has built and maintained am excited audience of dedicated fans. Dheerja Kaur is the Chief Product Officer at theSkimm and walks us through how they keep their audience of largely female millennials (and Belsito) and the challenges of having a passionate audience scrutinizing your every decision. ***This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newslett...