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Podcast: Rocketship.fm
Episode: Interview: Seth Godin on Achieving Greatness
Description: We talk with Seth Godin about his view of the 10,000 hour rule, his own concept behind achieving greatness, The Dip, and his personal journey to success.After leaving Spinnaker in 1986, he used $20,000 in savings to found Seth Godin Productions, primarily a book packaging business, out of a studio apartment in New York City. He then met Mark Hurst and founded Yoyodyne. After a few years, Godin sold the book packaging business to his employees and focused his efforts on Yoyodyne, where he promoted the concept of permission marketing.Yoyodyne, launched in 1995, used contests, online games...