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Podcast: Innerspace: Deep, Meaningful Conversations with Brett Kaufman
Episode: 25. Discovering the Art of Ice Cream, with Jeni Britton Bauer
Description: Jeni Britton Bauer is a modern-day Willy Wonka. Sheโs the founder and chief creative officer of Jeniโs Splendid Ice Creams, a multi-channel retailer with dozens of company-owned scoop shops across the country, a robust eCommerce presence, and distribution in top groceries across the country. As her title implies, she views running a business as an act of constant creating โ and her life experiences primed her for creation.Entrepreneurship is building your own world, and Jeniโs job is creating that world. Through following the things that interested and excited her, Jeni was able to create a world...