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Podcast: TRANSFIN. LongShorts with Nikhil Arora and Sharath Toopran
Episode: Post Pandemic Global Markets and A Strategy for Email Newsletters by Abhijeet Awasthi from FirstRand
Description: Abhijeet Awasthi's LinkedIn page describes him as a Corporate Dealer (FX & Interest Rates) at FirstRand Bank...but it is his ability to write great emails that got us in touch.Â
He sends a fascinating email to his clients each morning, with commentary and his take on significant happenings affecting world markets. Wanting to put a differentiated spin to this rather tedious morning ritual, he took an unconventional approach when it came to structuring and positioning his content. Over time, the humble emailer helped him engage with his clients more effectively plus gain additional business.Â
Serendipity...as he pu...