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Podcast: Conquer Local Podcast
Episode: 246: A Sales Force Army, with Morgan Stevenson
Description: Continuous training of a sales force army in the ever changing digital market is crucial, a must, and a necessity. Â
Conquer Local is in the UK this week with Morgan Stevenson, Director of SME Solutions at Newsquest Media. Morgan has an army of 1,000 salespeople in the UK and is a pivotal part in tearing down barriers that his army is facing in the transformation to digital. George and Morgan dig into the real transformation challenge in the digital marketing space, training the street-level sales force. They explain how investing in your salespeople is a must with the ever evolving Facebook an...