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Podcast: EARN THE RIGHT with Trevor Young
Episode: 156: How to generate media interest using Twitter | Interview with Dr Emma Beckett
Description: On this week's episode of the Reputation Revolution podcast, host Trevor Young chats with Dr Emma Beckett, a food and nutrition scientist with the University of Newcastle, who uses social media effectively to generate interest in, and discussion around, all things nutrition.
Emma's mission is to empower people to make their own decisions around food and nutrition, whether those be healthier decisions or happier decisions.
Interestingly, a key outcome of her social efforts, particularly on Twitter, is interest from mainstream media, resulting in editorial coverage, including interviews on radio and national television.
Emma s...