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Podcast: REWORK
Episode: A Product Pivot
Description: Before introducing a new product feature, it’s essential to first understand the problem you're trying to fix. In this episode of The REWORK Podcast, 37signals’ co-founders Jason Fried and David Heinemeier Hansson share a recent experience designing a new feature in HEY. During the process, the team pivoted and changed direction, resulting in a better design.Key Takeaways:00:44 – The original product design plan and what changed along the way02:31 – The difference between specifying the outcome and diagnosing the actual problem06:27 – The design meeting where the team got to the root of the problem08:32 – Why executiv...