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Podcast: Franchise Today
Episode: Franchise Development via Social Media
Description: Here’s something you don’t want to miss, and something you shouldn’t miss!
Last week, Paul Segreto, one of the co-hosts on Franchise Today Show, introduced to the franchise community, an extensive 11-page article, “Franchise Development via Social Media.”
Today, Paul will discuss the article in detail, along with his thoughts and ideas about utilizing social media within a franchise organization for the purpose of:
- Creating brand awareness with franchise candidates and consumers alike?
- Generating qualified franchise leads and subsequent franchise sales?
- Establishing an interactive environment of communications and information sharing at all levels of a franchis...