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Podcast: Future Commerce
Episode: Uncharted Territory: Amazon and COVID-19 (feat. Kiri Masters)
Description: Phillip and Brian sit down with Kiri Masters to talk about how the ongoing Covid-19 pandemic is affecting the world of DTC.
Main Takeaways:
Kiri Masters, the Founder of Bobsled Marketing and author of Amazon for CMOs, joins Briand and Phillp in this week's episode.
How is eCommerce being affected by Amazon restrictions on nonessential products?
The world has entered an unprecedented period of social distancing, and brands are dealing with this in different ways.
Brands are stepping up in comforting and creative ways to protect their customers and...