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Podcast: Future Commerce
Episode: What Can Retail Learn from the Performing Arts? - w/ Aubrey Bergauer, San Francisco Conservatory of Music
Description: Phillip & Brian are joined by Aubrey Bergauer to talk about marketing in the arts. Aubrey discusses that orchestras need to better serve the general population by making orchestral music more approachable by the general population. Not a change in product, rather a change in presentation.
Show Notes:
Main Takeaways:
Brian and Phillip are joined in today's episode by Aubrey Bergauer, Vice President of Strategic Communications & Executive Director of the Center for Innovative Leadership at the San Francisco Conservatory of Music and the Chief Executive Officer of Changing the Narrative.
Aubrey is...