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Podcast: Future Commerce
Episode: First Look: Mobile Optimization Study
Description: Main Takeaways:
"We are now at the beginning of the experience economy".
Retailers are looking for a way to turn mobile browsers into mobile buyers.
Millennials seem to be at the forefront of a data revolution.
Mobile customers tend to commit to a purchase when they feel that their personal information is secure.
Can mobile-commerce really beat out desktop conversions?
How to Win Customers and Influence People to Purchase Mobily:
Paypal (Braintree), Magento, and Hi Conversion are working together, along with other merchants and system...