Want to create an interactive transcript for this episode?
Podcast:
Episode: Franchise Interviews Discusses Great Women Leaders in Franchising-Hala Moddelmog
Description: Over the last eight years, Franchise Interviews weekly radio show has interviewed some amazing leaders in the world of franchising. This October, Franchise Interviews is featuring “Great Women Leaders in Franchising” month. Today’s Great Women Leaders in Franchising is with Hala Moddelmog. Hala Moddelmog served as president of the Arby’s franchise system. Arby’s has approximately 3,500 units and annual system-wide sales of approximately $3 billion. Under Hala’s leadership, Arby's had 12 repeated quarters of comparable store sales increases and increased EBITDA by 80 percent from 2011 to 2012. Her team created new brand positioning, launched new product platforms and new advertising campaigns and redesigned t...