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Podcast: The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business
Episode: 5 Ways To Add Personality To Your Brand
Description: We’re learning more each day about the power of human connection. People are far more likely to trust a business that has a personality behind it. While businesses may have been able to get away with only sharing their products in the past, I think consumers are getting better at spotting and blocking promotions, paid ads, and sales pitches. It simply isn’t enough to only share your work anymore! One of the biggest things I’ve seen this year is a shift toward more authenticity and vulnerability online and through that, more depth of the connec...