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Podcast: Inside Commerce: Ecommerce Strategy, CX and Technology Podcast
Episode: Episode 24: Email Marketing and CRM Best Practise with Gavin Laugenie
Description: In this episode, we’re joined by Gavin Laugenie from DotDigital, a highly experienced digital marketer who talks to us about various CRM and email marketing topics, including best practice for marketing opt-in, customer data migration, broader CRM / ESP integrations and email marketing automation.