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Podcast: Banking on Digital Growth
Episode: 110) #ExponentialInsight: Helping Customers Escape the Scarcity Mindset w/ Financial Brand Storytelling
Description: People are searching for 3 things from financial brands: clarity, help, & hope. Through the power of storytelling, brands can move from a place of scarcity into a place of abundance—finally helping to alleviate the financial stress most people deal with.
Justin Breen, Founder & CEO of BrEpic Communications LLC, joins the show to discuss tactics to help people better understand how storytelling can transform a brand—ultimately helping customers towards a better financial future.
What we talked about:
- Media Transformation & The Future of Financial Brand Podcasts
- Operating from a Pl...