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Podcast: The Birth Lounge Podcast
Episode: Ep. 303: From Necessity to Innovation: The Origin Story of Swaddelini with Liz Hilton
Description: Join host HeHe on the Birth Lounge podcast as she welcomes Liz, the founder of Swaddelini, to discuss her revolutionary baby swaddle. Liz shares her personal journey from new mom to entrepreneur, and how the necessity to help her own baby sleep better led to the invention of the innovative Swaddelini. They discuss the importance of proper baby sleep, the benefits of sensory compression, and the process of developing a baby product that meets the needs of various medical and developmental requirements. Liz also opens up about her own experiences with postpartum emotional distress and how her first employee's...