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Podcast: What You Will Learn
Episode: Robert Cialdini: The Godfather of Influence and Persuasion
Description: Dr Robert Cialdini is a New York Times, Wall Street Journal, and USA Today Best-Selling author. His first book Influence was published in 1984 and has sold over 3 MILLION copies, and his latest book Pre-Suasion, published in 2016, was a New York Times Best Seller.  Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation. In other words, he's a weapon, and there is a lot you can gain professionally and personally from listening. His teachings can be appli...