Want to create an interactive transcript for this episode?
Podcast: This Is TASTE
Episode: How Big Green Egg Cracked the Home Grilling Code with Dan Gertsacov
Description:
We’ve long been fans of the Big Green Egg, the kamado-style ceramic charcoal grill and smoker that has a legitimate cult following. The fans are called Eggheads (for real), and leading the company is CEO Dan Gertsacov, who joins us for a really great conversation. Dan is the rare corporate executive who is truly a home cooking and food geek, in the best way. We talk to Dan about how we became fans of the Atlanta-based company, and its unique approach to generating loyalty. We also get into Dan’s world travels and his previous time leading strategy at M...