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Podcast: Inside Commerce: Ecommerce Strategy, CX and Technology Podcast
Episode: EP269: Delivering One Of The Industry's Biggest SaaS Migrations With More Than 1 Million Products, with World Books Product Director
Description: ABOUT THIS EPISODE:
In this episode, James Gurd & Paul Rogers interview David Magee, Product Director at World of Books, about their recent migration from Commercetools to Shopify.
The conversation covers the strategic shift towards direct-to-consumer sales, the challenges faced with their legacy tech stack, and the innovative solutions implemented during the migration process.
David shares insights on the importance of middleware, A/B testing for performance validation, and the project management structure that supported this significant transition.
In this conversation, David Magee discusses the integration of Algolia for search and recommendations...