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Podcast: Keep Optimising
Episode: AI Use Cases: How AI-Optimised Product Descriptions Boost Conversion Rates with Thomas Ryan, Descriptomizer
Description: Thomas Ryan is the co-founder at Descriptomizer, âthe number 1 AI tool for product descriptionsâ. A tool their clients have found increases conversion by 12%. Thomas has been working in eCommerce software development since the early 2010s.  In this episode, we discuss: The secret to writing AI-powered product descriptions that actually convert Why âgarbage in, garbage outâ is the #1 rule for AI success in eCommerce How to use AI to uncover hidden customer desires and boost engagement The future of copywriting: Will AI replace human writers?  Dive in: [05:23] Improving AI for better produc...