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Podcast: North Star with Ellin Bessner
Episode: Matchmaker, matchmaker, make me a friend
Description: For the past year, Laura Whitney Sniderman, armed with a Master's degree in psychology, has been helping people find and make new friends during the pandemic. She started a new community-driven company, Kinnd, which connects people online with a forthcoming app and a Facebook group of more than 10,000 people.
During the pandemic, Kinnd also held several virtual meet-ups over Zoom, where members paid $10 to be matched with others who they might get along with.
But with the world opening up again, the attraction of virtual friendships could disappear. Is this a problem for Kinnd? Or...