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Podcast: Build Your Copywriting Business
Episode: 1 Tactic to Try for More Powerful Copywriting (Episode 209)
Description: When used correctly, storytelling is a powerful copywriting tactic. But why do I say âwhen used correctly?â Because sometimes copywriters and clients use storytelling in the entirely wrong way.
On this episode of the Build Your Copywriting Business podcast, Kate and I are breaking down when and how to use this tactic. Plus, weâre giving some examples of storytelling in actionâincluding scenarios where it isnât appropriate.
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Mentioned in the Episode
Ep. 5: Why Choosing a Copywriting Niche is Terrible Advice
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