Want to create an interactive transcript for this episode?
Podcast: Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.
Episode: 163: Why You're Losing to 'No Decision'—and How to Fix It (w/ Jen Allen-Knuth, DemandJen)
Description: Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode, we explore why so many deals end in "no decision" and how to turn those losses into wins. Join us as Jen Allen-Knuth, aka Demand Jen, breaks down the "Cost of Inaction" framework—a powerful approach to showing prospects what they're losing by sti...