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Podcast: Keep Optimising
Episode: Marketplaces: FIVE things you must get right for a successful launch
Description: Lorna Leaver is the Marketplaces Engagement Manager at GS1 UK where she helps marketplaces and retailers to work well together. Previously, she has worked in house at big UK retailers Boohoo, Dune, and Mothercare running their marketplace sales. For the last 10 years, Lorna’s been working with and selling on many, many different marketplaces. She's taking us through the 5 things it's essential to get set up right before you launch on ANY marketplace. Get them right and selling and growing will be straightforward. Get them wrong and you will have big problems later on. Think of this episode as yo...