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Podcast: Climate Mayhem - Presented By The Daily Marketer
Episode: #49: What Does RoboCop, The Cardinals, and Jon Friesch, All Share in Common? A Marketing Theory Worth Stealing From (Part 1)
Description: [Want an easy $50? if you leave a WRITTEN review on Apple Podcasts, you're entered into a $50 Amazon gift card raffle which we'll announce the winner of every other Thursday.] Jon Friesch (@jonfriesch) is a successful marketer, blogger, author, storyteller, and diehard Wisconsinite who is a master brand builder and creative. Prior to growing several reputable Northwest brands, he worked in the newspaper industry (Capital Newspapers, Madison.com) as Head of Marketing, growing media revenue from $0 to $10 million as the Internet started to take shape from 1997-2008. After working in newspapers, he...