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Episode: Martin J. McDermott on Military Veterans & Franchising
Description: It recently occurred to me I haven’t shared with our listeners what else I do in addition to Franchise Interviews. I am a full-time professor and course leader for several marketing courses at Purdue University Global. I am excited to share some exciting news. For the last several years, I have been working on a paper that was published in The Qualitative Report Journal. The Qualitative Report is a Q1 ranked journal on Scimago Journal & Country Rank (SJR). Q1 to Q4 refer to journal ranking quartiles within a subdiscipline using the SJR citation index. Thus, a first quartile journal (i.e...