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Podcast: Tech Deep Dive
Episode: Resellers vs. Direct: The Pricing Loophole You’re Probably Ignoring
Description: You’re overpaying for tech - and you don’t even know it. Manufacturers have a dirty little secret: they charge you extra to buy direct. Fortune 500s already know this, which is why they always buy through resellers to score massive discounts. The real question is - why aren’t you doing the same?In this episode, Max Clark breaks down how tech pricing actually works, exposing why resellers get access to exclusive discounts, hidden incentives, and better deals than you’ll ever get going direct. Learn how market development funds (MDF), distributor pricing, and reseller margin c...