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Podcast: The Dov Baron Show
Episode: Roger Wakefield: Blue Collar lessons in leadership
Description: Roger Wakefield: Blue Collar lessons in leadership Don't mistake the vehicle for the driver . . . . . . . . . . Our guest on this episode is Roger Wakefield, who with the help of marketing companies almost lost his plumbing company. He discovered that he could no longer rely on marketing "experts" and Roger found out how to make his phone ring off the hook through something he was "too old" for, had "no background in" and was in the wrong industry to us...