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Podcast: Kaya Cast
Episode: Blueprint to Business in 90 Days with Hope Wiseman
Description: Welcome to a compelling episode of Kaya Cast Podcast, where we dive deep into the journey of scaling a cannabis business with Hope from WISECO. Since launching Mary and Main in 2018, Hope has navigated the complex cannabis industry from securing licensing to operational execution, facing and overcoming unique challenges along the way.In this episode, we unpack Hope’s transition from investment banking to cannabis, driven by both economic opportunities and social justice concerns. We discuss the sophisticated dynamics of the industry, the multi-layered battles of licensing and operational growth, and the insights gained from her entrepreneurial jo...