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Podcast: The Brand Marketing Show
Episode: How To Choose The Best Email App For Your Ecommerce Store - Part 1
Description: Shopping online is a very different experience to shopping in physical stores in one very key way: When you go to the shops, you often wander into stores and that's how you discover new products. Â Whereas, when it comes to shopping online, typically you have to be actively searching for that thing. Â eCommerce is unlike having a brick and mortar store, where you can somewhat rely on foot traffic going past your shop front and being enticed into your shop as the point of discovery. Â In eCommerce, we...