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Podcast: Pitching Powerhouse
Episode: How to Adjust Your PR Strategy During a Crisis
Description: January 2025 has felt like the longest month ever, probably because I'm here in Los Angeles. As you know, we've been seriously impacted by wildfires. Two entire communities were completely wiped out—just devastation beyond anything you could envision. Truly heartbreaking.
We finally had some much-needed rain this weekend. Outsiders might feel like there's no imminent danger anymore, so it’s okay to move on with pitching and business as usual. But it’s not business as usual.
Let's have a much-needed conversation about it in this week's podcast episode.
What You'll Learn in This E...