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Podcast: Business Essentials
Episode: Is efficiency turning your customers away?
Description: Automation and systemisation might work at the supply chain level or in fast-food production, but be careful about being too efficient with your communications, you don’t want to ruin the customer experience. That’s according to sales guru, Sue Barrett, CEO of Barrett Consulting Group. She outlines the three C’s of customer experience: clarity, consistency and communication. Business Essentials Daily is produced by: SoundCartelsoundcartel.com.au+61 3 9882 8333See omnystudio.com/listener for privacy information.