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Podcast: Business Essentials
Episode: The sales tool of self-persuasion
Description: The old rules of selling won’t cut it any more as consumers become more savvy and far more cynical. CEO and sales guru, Harry Mills, of The Aha! Advantage offers a technique which aims to have consumers persuade themselves to buy. Business Essentials Daily is produced by: SoundCartelsoundcartel.com.au+61 3 9882 8333See omnystudio.com/listener for privacy information.