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Podcast: Business Essentials
Episode: Be your best CEO
Description: Many small business owners spend too much time and money outsourcing core tasks like sales and marketing when they should have a handle on them themselves. That’s according to management coach and consultant Leela Cosgrove, who is the Founder and CEO of Strategic Anarchy. Leela says that, if you want to be a good CEO, then sales and marketing are YOUR job, and that to be a good manager, you must get out of your “specialist headspace.” Business Essentials Daily is produced by: SoundCartelsoundcartel.com.au+61 3 9882 8333See omnyst...