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Podcast: Tradies In Business
Episode: TIB641 Growth, Branding, and Workwear with Troy Yewdall of Totally Workwear
Description: How can you build a brand that goes beyond the product and truly resonates with people? Well, let's take a peek behind the scenes at Totally Workwear's journey as Troy shares how they've shaken up the workwear game, not only by transforming the industry but also by standing up for the hardworking folks who wear their gear. From forging strong partnerships to keeping focused on delivering outstanding customer experience, they are keeping the momentum going, especially as they continue to expand their already impressive network of 90 stores. After all it's not just about what you wear, it's about gearing u...