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Podcast: What the Flux
Episode: Swisse's chaotic comedy strategy | Buzzfeed News shuts down | IKEA's US expansion
Description: Swisse vitamins’ had a very strong quarter of sales after using social media comedians, the Inspired Unemployed, to help boost their new products. BuzzFeed is shutting down its news division and cutting another 15% of staff after a tough 12 months for digital news publishers. IKEA is planning a global expansion with a plan to spend $2 billion to expand in the US, which is its biggest investment in a single country. — Build the financial wellbeing of your team with Flux at Work: https://bit.ly/fluxatwork Download the free app (App Store...