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Podcast: The Colin McEnroe Show
Episode: The art of the ringtone
Description: Ringtones went from uniform to a million dollar industry to the unconscious soundtrack of our lives. They’re pieces of music that are designed to get you to react. They’re sounds that often carry emotions and memories with them. But we tend not to give them much thought. This hour, the art of the ringtone. We look back at their history, investigate their rise and fall, discuss the appeal of a well-composed one, and talk to someone who designed his own. Warning: This show contains the default iPhone alarm tone. GUESTS: Suman...