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Podcast: The Marketing Madmen
Episode: 148. Uncorking Success: The Art of Wine Marketing with Copper Cane Wines
Description: Description: Join the Marketing Madmen, Nick Constantino and Trip Jobe, as they dive into the intoxicating world of wine marketing with Beth Nowak and Michael Smith from Copper Cane Wines. Discover the blend of tradition and innovation that makes Joe Wagner’s wines a hit and learn how the hospitality industry is adapting to the evolving tastes and expectations of today’s consumers. Key Takeaways: Joe Wagner’s entrepreneurial journey and his innovative approach to winemaking. The significance of understanding and catering to the evolving American palate. The importance of creating memorable experiences in the hospitality industr...