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Podcast: The Produce Retail Podcast
Episode: Ashley Finster talks data, category management, category captains and more
Description: We're delighted to welcome to the podcast today Ashley Finster, a longtime food marketing executive whose remarkable career has included strategy, brand building and category management work across produce (including the launch of the behemoth mandarin brand Cuties), meat and CPG. Ashley could share insight on dozens of topics, but today we’re focusing mainly on category management, and this is why: In an earlier episode, we spoke with Jesse Himango, most recently the assistant director of produce at Fresh Thyme Market, about category management on the part of the retailer. We at the podcast find category management a co...