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Podcast: Founder Freedom
Episode: Email List Building and Marketing Must-Haves
Description: Sue discusses the importance of building your own community and relying less on social media platforms, highlighting the challenges of reaching and engaging with audiences on platforms like Facebook, where algorithms can limit visibility and notifications. Sue stresses the value of collecting contact information, particularly email addresses, to connect with your audience directly, and explains the benefits of email lists and how they provide a more reliable and personal way to engage with your audience. KEY TAKEAWAYS It's vital to build your own community and collecting contact information from your audience. This allows you t...