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Podcast: The Employee Advocacy & Influence Podcast
Episode: Demandbase’s Vahbiz Cooper: Driving User Adoption & Employee Engagement
Description: Lewis and Elliot invite special guest Vahbiz Cooper, Digital Marketing Manager at Demandbase, to talk about the key tactics behind successful employee advocacy programs.Vahbiz shares how Demandbase adopted an advocacy program, the best ways to keep employees engaged long-term, and the role of leadership in driving adoption. She also discusses creative onboarding strategies.Key Topics Discussed:How to drive user adoption for employee advocacy programsThe role of leadership in ensuring program successCreative ways to onboard and engage employeesMaking advocacy accessibleIf...